Incorporating an SEO positioning strategy into your online marketing campaign will help us direct traffic to our website, achieve a better positioning, optimize the performance of our content marketing strategy and increase the impressions of our company or brand on the Internet.
It is necessary very detailed planning of the SEO strategy to follow to get those who are looking for your brand, company, product or content to find it.
With these 10 applications you will receive a lot of help to meet your goals:
With this application, we only have to enter the domain that we want to examine and it shows us a list of our own and our own keywords. We can take advantage of all these keywords to achieve better content and improve our SEO positioning accordingly.
This tool is one of the essentials. It will allow us, among many other things, to monitor the users of the web, analyze the content, the flow of users, the duration of the visits, the origin of the traffic (acquisition), etc. It is also very easy to install on our website.
Basic utility to know the search trends currently or in a period of time past. It is possible to add keywords to know your search statistics and be able to make comparisons with other terms.
The image has become an increasingly relevant element in web pages, online stores, and blogs. Image SEO Tool, just by entering the image address, shows its alt attribute, its title, and its size.
Simple application but powerful in terms of information. It allows us to know if we have duplicate content and in what percentage, analyze the internal links of the web, locate broken links that can give an error, etc. In its free version, we can analyze up to 250 pages of the same site.
A somewhat advanced tool that helps us to better understand the components of our website. It shows it to us exactly as it is seen by the famous Google robots. It is free but requires an advanced level of knowledge to take advantage of it.
An advanced tool for website management. We can obtain with it very relevant information that in a way would not be within our reach. It allows the sending of sitemaps, analysis of the search traffic, configuration of several sites in the same account, preparation of reports, health of the domain, etc. Together with Analytics, it is absolutely essential.
This tool, in addition to making a diagnosis, provides practical tips so that the positioning of our website is much better. Depending on the results of the analysis, it gives us a score and advises us to optimize our SEO strategy. This tool has paid version and free version.
It offers invaluable information on any aspect that may contribute to the increase in the speed of our website. The information appears schematically grouped so that it is more accessible to the administrator of the web.
Analyze, like WooRank, the most important SEO elements, both on-page, and off-page. It also assigns an indicative SEO score. It does not give advice directly but it helps to detect where the errors are. A good complement to the use of WooRank to compare analysis and complement.
With these 10 basic applications for SEO positioning, you can get much out of your strategy, whatever.